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Am Fritag beginnt die Vorbestellphase für die Apple Watch. Vor allem für Apple CEO Tim Cook hat dieser Produktstart eine große Bedeutung, ist die Apple Watch doch die erste eigenständige Produktkategorie, die komplett unter seiner Regie entstanden ist. Dies merkt man auch an allen Ecken und Enden der Vorbereitungen. Mit einer E-Mail an die Apple-Mitarbeiter leitet Cook nun die finale Phase vor dem Verkaufsstart ein. Darin dankt er den Kollegen für ihren Einsatz und gibt zudem bekannt, dass alle Apple-Mitarbeiter eine Apple Watch oder eine Apple Watch Sport für den persönlichen Gebrauch mit einem Rabatt in Höhe von 50% auf den regulären Preis bestellen können. Zudem gewährt er Mitarbeitern einen Rabatt in Höhe von fixen 550,- US-Dollar auf die Apple Watch Edition. In Sachen AppStore gibt Tim Cook in der E-Mail bekannt, dass bereits " mehr als 1.000 Apps" für die Apple Watch eingereicht wurden. Es ist also angerichtet. Im Anschluss findet sich die E-Mail von Tim Cook an seine Mitarbeiter im Wortlaut. (via
MacRumors)
Team,
The day we’ve all been waiting for is almost here: Apple Watch is ready to ship.
Our retail stores are training for a whole new way to engage customers
and help them experience Apple’s most personal product yet. On Friday,
in over four hundred stores across four continents, we’ll open our doors
to people who want to try on Apple Watch for the first time and start
deciding which one is right for them.
Tens of millions of people have seen our keynotes and demonstration
videos about the watch, and there’s much more to come. Some of the most
innovative developers in the world are working on new experiences
designed specifically for Apple Watch. More than one thousand apps were
submitted in just four days last week when the App Store started
accepting them, and the rate of submissions has only been climbing since
then.
I know that many of you have been looking forward to choosing an Apple
Watch for yourselves, and we want to make it easy for you. Starting
Friday in countries where the watch is available for pre-order, a
special Employee Purchase Plan will offer a 50% discount on any Apple
Watch or Apple Watch Sport for your personal use.
As we introduce the watch in more countries, the special pricing for
employees will be offered in those countries as well. Discounts will
begin at pre-order and last for 90 days after availability. AppleWeb has
more details, so I invite you to check it out.
Our products enrich people’s lives like no others, and we think Apple
Watch is going to delight our customers in ways people can’t yet
imagine. We want you to share in that experience right alongside them.
Congratulations to everyone who has worked so hard for years to help
this product reach our customers. And thanks in advance to the thousands
of retail employees around the world who will start placing it on
people’s wrists starting Friday.
Tim